Interview with Victoria Swaine of Loughton’s The Cryo Place

PUBLISHED: 15:28 05 February 2020 | UPDATED: 15:28 05 February 2020

Cryotherapy in action

Cryotherapy in action


Victoria Swaine, who recently opened The Cryo Place in Loughton with her husband Rob

Victoria Swaine moved to the area not knowing anyone but is now settled with husband RobVictoria Swaine moved to the area not knowing anyone but is now settled with husband Rob

Where do you live?

I live in Harold Wood, but I'm a northern girl originally. I moved to Essex about six years ago. I didn't know a soul, but I got very lucky and I ended up meeting some of my best friends and my husband here.

What did you do prior to The Cryo Place?

I worked in the fashion industry before to starting this business with my husband Rob, but after a few years of being in a head office environment, I realised it wasn't for me.

How did The Cryo Place come about?

I had a year out of work after the head office role, when we went travelling and got married. Rob had always wanted to start something up with cryotherapy - being in the sports industry he knows how good it is for recovery and injury and it's a very niche market. We wanted to get moving quickly so we decided to go for it.

What does The Cyro Place offer?

The Cryo Place is based in Loughton and uses cold therapy (cryotherapy) to aid the recovery process of most common injuries. We also offer a 'Cryo Face' treatment which is a face and neck treatment which helps to treat fine lines, promotes collagen production and will give you smoother, youthful skin.

When not working how do you relax?

We have a Labrador puppy called Jack so I enjoy taking him out for walks and training him.

What would be your perfect day?

Spending the whole day with Rob, as we actually don't see each other that much as he is always working.

Who would be your dream dinner party guest?

Michelle Keegan. She's the most beautiful women I've ever seen and she's a northern girl living in Essex who also married an Essex boy, so we probably would have loads in common. I tell myself that anyway!

Do you have a favourite local restaurant?

The Blue Boar in Abridge is really lovely.

What's your desert island dish?

Anything Italian, especially pizza and pasta, and I'm also sucker for a packet of crisps.

Are you a good cook?

No I'm very average. I've lived pretty much on my own since 18 so I know how to cook most things, but I wouldn't fancy inviting Jamie Oliver over for tea!

What's your top tipple?

Vodka, soda and elderflower is my go to drink when I'm out, but you wouldn't believe the amount of places that don't have elderflower cordial.

Is fashion important?

Yes very, I always try to look nice and get a new outfit for most occasions. I never spend a lot though. I believe if you know how you can make less expensive things look really classy, and it also means you can afford to buy new clothes regularly.

Do you have a go-to local boutique?

I've bought several pieces recently from Influence on Loughton High Street.

What's your biggest achievement to date?

Meeting Rob and getting married - a cliche I know, but he's the best thing to ever happen to me. I never thought I could be half as happy as I am with him.

What's top of your bucket list?

To start a family in the future and also I wouldn't say no to a trip to Fiji!

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